Matt Gehrett,Enrollment Management Evolution
Learn how an incremental approach to CRM can radically change how you manage your enrollment marketing, recruitment and admissions.
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The Challenge
American Public University System (APUS) was in the midst of rapid growth. In the last few years, new students have increased by over 30%. In addition to its rising application rates, the admissions team handles thousands of contacts each month. Since new classes start each month at APUS, applications for admission come in every day of the year, so each staff member is managing hundreds of students at any given time.
As APUS started handling more students, they realized how inefficient and cumbersome their system for communications and outreach had become.
The Solution
Learn how Intelliworks helped APUS manage all of its constituent relationship and marketing efforts to improve operational efficiency and grow enrollment. Register below to download the full case study.
My team feels much more empowered by having the tools they need to make decisions about their work. Intelliworks has allowed us to accomplish our goals and improve service to our students.
Terry Grant,
Associate VP, Enrollment Management,
American Public University System