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UDTS Uses CRM to Expand Student Recruitment and Gain Analytical Insight into potential new Services
Bethesda, MD—July 06, 2010—Intelliworks, Inc., a leading provider of relationship management solutions for higher education, today announced that University of Dubuque Theological Seminary (UDTS) has adopted Intelliworks to gain better insight into their student and prospect management efforts.
“We wanted the intelligence to track our current applicants, find opportunities to expand our mission and serve the church in new ways,” said Peggy Sell, director of admissions. “We’ve always been excellent at responding to people who have expressed interest in our programs, but lately also been focusing on ways to reach out to new constituencies.”
Although UDTS had collected data on their past applicants and enrolled students, they weren’t able to use that information to direct their recruitment strategy as it was housed in several different systems that didn’t interact. With a small admissions department, UDTS’s goal was to keep their organization as efficient and nimble as possible.
“We were looking for a web-based, intuitive system because we don’t have the resources to spend a lot of time in training. We chose Intelliworks because of its flexibility reliability, and responsive support team,” said Sell.
UDTS offers both full-time and part-time degree program, as well as non-degree programs. The seminary also educates commissioned lay pastors through distance education to provide leadership for smaller congregations.
“Like many divinity schools and seminaries that we’ve worked with, the UDTS has a select group of constituents it wishes to target. Intelliworks will allow UDTS to drill down into their data to see where they can effectively expand their mission and reach the best-fit students for their programs,” said Todd Gibby CEO of Intelliworks.
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About Intelliworks
Intelliworks enables enrollment and admissions professionals to make purposeful connections with students through its Web-based relationship management, marketing and recruitment services. Leading institutions around the globe leverage Intelliworks’ relationship management solutions for higher education to increase enrollment, enhance marketing performance and improve operational efficiency. For more information, visit, http://www.intelliworks.com.
About University of Dubuque Theological Seminary
The University of Dubuque Theological Seminary, a seminary of the Presbyterian Church (U.S.A.), is committed to nurturing faithful leaders for the church.
The University of Dubuque Theological Seminary has a clear mission focused on serving the one God—Father, Son, and Holy Spirit—by nurturing women and men for ordained and lay leadership in congregations. The clarity of this vision is manifested in our programs.
Master of Divinity curriculum (distance or residential), which requires significant education in Scripture, theology, preaching, evangelism, and spiritual formation
Doctor of Ministry degree in congregational renewal
Master of Arts in Missional Christianity degree program
Online Commissioned Lay Pastor Program