RELATIONSHIP MANAGEMENT BEST PRACTICES
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industry thought leaders
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See how institutions like yours have used Intelliworks to make purposeful connections with their constituents.
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EVENTS AND WEBINARS
UPCOMING EVENTS
RECORDED WEBINARS
To help you evaluate solutions that meet your contact management and relationship marketing needs, Intelliworks offers a Webinar series featuring experts in higher education. Please register today to learn best practices in relationship management and marketing from industry thought leaders.
A New Vision for CRM in Higher Education
Featuring Nicole Engelbert, Senior Analyst, Datamonitor
View the slides of this keynote presentation from this year's Intelliworks users conference, Personify Education 08. During her presentation, Engelbert detailed the evolution of CRM in higher education and outlined the road ahead..
Executing on Your CRM Strategy
Featuring Stephen Laster, CIO, Harvard Business School
View a recording of a recent presentation hosted by Intelliworks featuring Stephen Laster, CIO of Harvard Business School. During his presentation, Laster shared his first-hand experience with implementing CRM programs, including examples of how such efforts have aided Harvard Business School’s recruitment marketing efforts.
Overcoming Data Silos & Marketing Challenges to Boost Enrollment
A Case Study presented by New England College
View a recording of a recent presentation hosted by Intelliworks featuring New England College. See how this institution was able to leverage an easy-to-use, Web-based solution to increase their marketing outreach to prospective students and improve enrollment dramatically.
How to Enhance Course Registration
An introduction to Program Management from Intelliworks
As most career training, continuing and executive education professionals can attest, the challenges of using disparate systems to market their programs and manage course registration are vast. With adult learners students being the most difficult student population to reach and retain, admissions and enrollment managers in higher education must find way to improve operational efficiency and better manage course offerings.
E-Marketing Best Practices for Continuing Education and Workforce Development
Featuring Dr. Chuck Terrell, Vice President of Workforce Development and Lifelong Learning, Virginia Western Community College
Continuing Education programs provide a critical service to our economy. However, budget constraints have made it difficult for them to market their services and attract more students to their programs. Fortunately, new e-marketing techniques have made it easier and more cost-effective than ever to market your offerings.