Concordia University Texas Launches Intelliworks
Orion to Boost Recruitment Efforts
Institution looks to streamline admissions and enrollment operations
using Web-based relationship management and marketing technology
Rockville, MD
— February
14, 2008 — Intelliworks,
Inc., a leading
provider of relationship
management and marketing software built specifically for higher education, today
announces that Concordia University Texas,
has selected Intelliworks Orion software to manage its constituent outreach and
communications programs.
Based in Austin, Texas, Concordia
University Texas
is a private, coeducational institution of liberal arts and sciences offering
undergraduate and graduate degrees to approximately 1,400 students.
“Like many small liberal arts schools, our admissions
department consists of a handful of professionals tasked with managing
day-to-day enrollment
operations and recruitment efforts to prospective students,” said Jennielle
Strother, Director of Admissions Operations, Concordia University Texas. "Orion helps our department operate much
more efficiently and effectively than ever before. I’d estimate that it saves
me several hours of work every week.”
In a matter of days, Concordia was able to deploy Orion to
enhance its admissions process. The
institution plans to use the solution to manage online event registration and
prospect inquiries, track interactions with prospective students, and create
targeted email marketing
campaigns.
“We’re very pleased
to announce our new partnership with Concordia
University Texas, and
proud of how quickly they have been able to incorporate Orion’s technology into
their daily recruitment and marketing operations,” said Todd Gibby, CEO,
Intelliworks. “In just a couple of days,
their staff was able to implement the technology, and began creating and
executing new outreach campaigns.”
About Concordia University Texas
Concordia University Texas
is an award-winning institute of higher education located in Austin,
with satellite campuses in Fort Worth, Houston and San
Antonio. A privately-held, accredited, liberal arts
university, Concordia is owned by The Lutheran Church-Missouri Synod. It is a
member of the highly respected Concordia University System in which more than
19,000 students are enrolled nationwide. Spring 2007 showed the highest
enrollment in the school’s history with more than 1,250 students. U.S. News
& World Report named Concordia
University at Austin
to its 2007 and 2008 lists of “America’s
Best Colleges.” The Austin Business Journal named Concordia University Texas
to the 2006 list of “Best Places to Work.” For more information, please visit www.concordia.edu.
About Intelliworks
Intelliworks
is a leading provider of relationship management and marketing software built
for higher education institutions. Its Orion product is a flexible,
configurable Web-based solution designed to empower operational professionals
tasked with growing student enrollment and revenue for their academic programs.
Leading higher education institutions, including Harvard Business
School, ESADE and Empire
State College, leverage Intelliworks’ technology to enhance communications and
outreach to prospects, students, alumni and donors.
For more
information, visit http://www.intelliworks.com
or email info@intelliworks.com.