Press releases

Seneca Collegeto Pilot Joint CRM and Retention Solution from Intelliworks and Starfish Retention Solutions

Institution to leverage relationship management technology to increase student engagement and success

Bethesda, Md. and Arlington, Va. – June 15, 2011 - Intelliworks, Inc., a leading provider of relationship management solutions for higher education, and Starfish Retention Solutions, Inc., a leading provider of student success systems, announced a joint pilot program today to help provide retention solutions to Seneca College in Ontario, Canada.

Already forward-thinking with respect to innovation in student retention, Seneca, which received the Outstanding Student Retention Award last year fromThe Educational Policy Institute, looks to expand its efforts to support and engage students throughout their education and increase retention and graduation rates.

“As colleges and universities across Canada compete with more institutions for fewer students, it has become even more critical for our organization to place greater emphasis on student retention.  With Intelliworks and Starfish, Seneca will have a solution that helps prioritize which students need help, and be able to communicate with those students on a regular basis,” said Todd Gibby, CEO, Intelliworks.

The pilot program will be focused initially on Seneca’s King Campus, which offers full and part-time programs in the areas of applied arts and health sciences.  Once implemented, the Starfish service may be fully integrated with the school’s Blackboard LMS.

“At Seneca College, students are at the centre of all that we do and our collaboration with Intelliworks and Starfish will help us keep student success and retention as our focus,” said Chris McGrath, Seneca’s Dean of Students. “This pilot project will also facilitate an innovative framework to identify students in need of additional support by connecting cross-functional teams of advisors and staff to craft the best possible support plan for students.”

“Student retention is perhaps the greatest challenge facing Canadian institutions today,” said David Yaskin, CEO and founder, Starfish Retention Solutions. “We’re confident that having the ability to identify students in real time that need extra help, and then manage the institution’s efforts to intervene and provide that help, will have a dramatic impact on Seneca’s retention efforts.”

About Starfish Retention Solutions

Starfish Retention Solutions is a leading provider of student success systems. The company offers a collection of software solutions that harness the power of the campus community in order to engage, motivate and graduate more students — securing valuable tuition revenue through student retention. Specifically, the solutions help institutions identify at-risk students in real time, based on their daily course work performance and faculty concerns, and then connect them to the resources designed to help (e.g., advising or tutoring), all while assessing which services and interventions are working. For more information, please call 703.260.1186 or visit www.starfishsolutions.com.

About Intelliworks

Intelliworks enables enrollment and admissions professionals to make purposeful connections with students through its Web-based relationship management, marketing and recruitment software and services. Leading institutions around the globe leverage Intelliworks' relationship management solutions for higher education to increase enrollment, enhance marketing performance and improve operational efficiency.  For more information, visit http://www.intelliworks.com.