Press releases

School to Use Software-as-a-Service CRM Solution to Enhance Undergraduate Recruitment Efforts and Manage Enrollment Growth

Rockville, MD—November 10, 2008—Intelliworks, Inc., a leading provider of relationship management and marketing software for higher education, today announced that the University of California, Riverside (UCR) chose the Intelliworks relationship management platform to organize their contacts, execute marketing campaigns and coordinate events.

UCR is one of ten colleges in the University of California system.  Located in the foothills of Box Springs Mountain, 50 miles east of Los Angeles, UCR is the only public research university in Inland Southern California.  The undergraduate school is rapidly expanding and currently has about 18,000 students enrolled in 80 bachelor’s degree programs.

Intelliworks offers Web-based relationship management solutions built specifically for higher education.  More than 120 institutions currently leverage Intelliworks to improve enrollment management, constituent outreach,marketing and admissions operations.

“We looked at several different vendors before finally choosing Intelliworks,” said Emily Engelschall, director of undergraduate recruiting.  “Intelliworks’ flexible and scalable solutions met more of our feature requirements than any other program we evaluated.  Plus, we found Intelliworks’ user interface to be the most user-friendly and intuitive.” 

UCR plans to eventually integrate the Intelliworks platform with their student portal.  “Linking Intelliworks to our student portal would, for the first time, allow us to track the student lifecycle from the initial prospect stage through to enrollment,” added Engelschall.

“As high-growth institutions like UCR drive gains in enrollment, it is critical for them to have insight on their marketing effectiveness, and to control the quantity and quality of their student population,” said Todd Gibby, CEO of Intelliworks.  “We’re confident that Intelliworks will provide a valuable tool for UCR to improve its recruitment and student lifecycle management.”

About Intelliworks
Intelliworks enables enrollment and admissions professionals to make purposeful connections with students through its Web-based relationship management, marketing and recruitment services. Leading institutions around the globe leverage Intelliworks’ relationship management solutions for higher education to increase enrollment, enhance marketing performance and improve operational efficiency.  For more information, visit, http://www.intelliworks.com.